Meeuwis Geleijns / Quality Manager (NL)

“At GfK we’ve identified a number of processes in which we want to the company to excel. Providing service to our clients is one of these important processes. We want to serve our clients by providing them with the information they’ve been waiting for. That’s what we’re here for and we want to be the best! To do this, it’s necessary to collect and process data. And convert that data into information, of course.

Being a quality manager, I make sure the processes are carried out correctly. Our ISO certificates indicate that we have these processes exceptionally under control. It is my job to ensure that these certificates continue to retain their value. That’s the deal!

My current duties were not the reason I joined GfK, however. I was asked about 30 years ago to come to Dongen as an IT manager, to convert my knowledge of IT into workable software, especially in the context of statistics.

I got to know all the various aspects of GfK in an exceedingly enjoyable and exciting time, together with a team of pleasant colleagues in a very sociable atmosphere. In so doing, I’ve been able to contribute what I know and learn a lot too.  I was given the freedom to do so, taking responsibility for my own actions. I wouldn’t have missed that time in my life for anything.

About five years ago the board asked me to take on the role of quality manager and apply my knowledge of the GfK processes in a new way within the organisation, to get even better results. And I hope to be able to do this for another year, together with a team of ambassadors who are prepared to support me.”